"Bounce Back"

One of the advertisements being shown now-a-days on TV channels which needs to be appreciated is that of HDFC's Life Insurance - "Bounce Back".

The ad shows a girl of Class IV or V in her school uniform being driven to or from the school by her father.  Father has been shown as sensible and concerned. He is able to read his daughter's mind and when he realizes that she is depressed due to her bad performance he stops his car near the site of his failed venture of the past and tells her "See this is the site of my past venture which inspite of my best efforts I couldn't manage to save, but still I bounced back.  So you needn't worry about your failures "Bounce Back". With these words a beautiful smile returns on his daughter's face.

This advertisement will surely help various students who at times do not perform well in their exams.  They will surely get encouraged to do well in life.

S.S. Thaper

14.02.2020